Business Magnate. He founded the Kansas City-based Helzberg Diamonds in 1915.  Today there are approximately 265 Helzberg franchises in 37 states. (bio by: Tom Denardo)  Family links:  Spouse:  Lena C Cohen Helzberg (1873 – 1950)*  Children:  Henry Morton Helzberg (1892 – 1952)*  Elsa Helzberg Goldblatt (1895 – 1952)*  Barnett C. Helzberg (1902 – 1976)* *Calculated relationship